After years of watching users express their deep desire to purchase and obtain products highlighted on their sites, the social …
Top Retailers 2015
09 Monday Nov 2015
Posted in Chapter 15: Retail Communication Mix
Blog Archives
Social Sites Move to Boost Retail Sales
05 Thursday Nov 2015
Whether its seems obvious or not to outsiders, the thing that marks all the top retailers of today is their …
Retail Tidbit: Whole Foods Is Being Accused of Overcharging Customers
04 Wednesday Nov 2015
Posted in Retail Tidbits
Whole Foods has a reputation for being expensive—a reputation it is working hard to overcome so that it can compete …
How Fast Food Chains Cook Up New Menu Items
03 Tuesday Nov 2015
Posted in Chapter 13: Buying Merchandise
The fast food market is huge, but it is also incredibly competitive. New entrants are rapidly expanding the group of …
Why Companies Need Their Consumers to ‘Love’ Them
30 Friday Oct 2015
When your friend gushes, “Oh my gosh, I love my new iPhone more than I love my family,” you laugh. …
Retail Tidbit: Target Sells Pharmacies to CVS Health
29 Thursday Oct 2015
Posted in Retail Tidbits
Tags
When CVS Health agreed to purchase the in-store pharmacies from Target Corp., transforming many of them into convenient health care …
Drawing a Line on Checkout
28 Wednesday Oct 2015
Posted in Chapter 18: Customer Service
In previous newsletters, we’ve described how advanced technology might continue to increase the speed at which customers can get through …
Retail Tidbit: Starbucks Leads Multi-Company Initiative to Hire 100,000 Young, Minority Workers
27 Tuesday Oct 2015
Posted in Retail Tidbits
Noting that under- and unemployment by low-income and minority workers often reflects a lack of opportunity, a broad range of …
Target Goes for Local Cool
26 Monday Oct 2015
Posted in Chapter 13: Buying Merchandise
Tags
Target might be a nationwide chain, but customers increasingly look for local appeal. Accordingly, the retailer is implementing a new …
Retail Tidbit: Gap to Slash More Stores, Cut Jobs
24 Saturday Oct 2015
Posted in Retail Tidbits
For the second time in less than five years, The Gap Inc. has announced that it will be closing massive …
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