More than 50 percent of adults worldwide are expected to be categorized as overweight or obese by 2050. Currently, an …
Curves and Confidence: Retailers’ Adaptations to Consumers’ Actual Sizes
05 Tuesday Aug 2025
Tag Archives: Fashion
J. Crew Is Now Offering Secondhand Clothing
13 Thursday Apr 2023
This gallery contains 1 photo.
What is the opposite of fast fashion? Secondhand clothing is the hot new thing for retailers. In December, the National …
Trusting Environmentally Safe Marketing Claims Remains Unsafe for Consumers
20 Monday Feb 2023
Posted in Chapter 06: Retail Market Strategy
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Costco advertises its Kirkland Albacore Tuna as “dolphin safe,” seeking to appeal to environmentally conscious and animal-loving consumers. Only this …
Fashion Brands Increasingly Ask: Why Work Alone, When Collaboration Is So Much More Exciting (and Lucrative!)
28 Wednesday Dec 2022
Manolo Blahnik and Birkenstock may seem, at first glance, like they serve opposite segments of the broader high-end shoe market. …
Fashion Brands’ Environmentalism Sometimes Butts Up Against Regulations
09 Wednesday Nov 2022
Posted in Chapter 06: Retail Market Strategy
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More and more brands are incorporating environmental concerns into their business models, in response to consumer demand and also because …
Crunching the Numbers on Diversity: An Analysis of the Fashion Industry
27 Thursday May 2021
Posted in Chapter 15: Retail Communication Mix
Peter Drucker once famously proclaimed that, “if you can’t measure it, you can’t improve it.” Embracing that notion, The New …
Fashion Editors Were the Original Influencers, So Why Not Leverage Their Insights for Retail?
23 Tuesday Mar 2021
When it comes to fashion and beauty trends, magazine editors still wield considerable influence. They help determine which shades, styles, …
Livestreaming Fashion in China: Retail by Video
20 Thursday Aug 2020
The online operations might not be the most sophisticated—there are no real-time inventory updates or cutting-edge robot assistants available—but China’s …
Men Ditch Suits, and Retailers Struggle to Adapt
29 Monday Apr 2019
Posted in Chapter 13: Buying Merchandise
When it comes to office wear, the trends are inescapable: Once businesspeople were expected to wear only tailored suits. Then …
TidBit: Calvin Klein Says Designer Fashion Is Over
22 Monday Apr 2019
Posted in Retail Tidbits
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In the fashion industry, the power of the halo effect has remained nearly unquestioned: Fashion brands introduce cutting-edge, daring looks …
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