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Retailing Management

~ 11th Edition

Retailing Management

Category Archives: Chapter 04: Multichannel and Omnichannel Retailing

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What’s Really Responsible for the Retail Apocalypse?

02 Thursday Apr 2020

Posted by Retailing Management in Chapter 01: Introduction to the World of Retailing, Chapter 02: Types of Retailers, Chapter 04: Multichannel and Omnichannel Retailing, Chapter 06: Retail Market Strategy

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Introduction to Retailing, Multichannel Retailing, Retail Market Strategy, Types of Retailers

In current jargon, the phrase the “retail apocalypse” refers to the vast closures of stores throughout the world. Over the …

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Consumers Are Learning How to Respond to Sales Strategies

04 Wednesday Mar 2020

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing, Chapter 05: Customer Buying Behavior

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Customer Buying Behavior, Multichannel Retailing, Omnichannel

We previously wrote about some of the ethically questionable tactics that online retailers might use to get consumers to buy …

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How E-Commerce Sites Manipulate You into Buying Things You May Not Want

26 Monday Aug 2019

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing, Chapter 15: Retail Communication Mix

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advertising, Customer Experience, ecommerce

Questions about what constitutes unethical influence tactics and what are legitimate advertising or retailing practices are impossible to answer conclusively; …

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Amazon Tests Pop-Up Feature Touting Its Lower-Priced Products

23 Thursday May 2019

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing, Chapter 15: Retail Communication Mix

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Amazon, Pop-Up Ads, Undercutting

Imagine you need batteries. You’re a modern consumer, so of course, you turn to Amazon to order them and have …

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Amazon to Shut All U.S. Pop-Up Stores as It Rethinks Physical Retail Strategy

07 Tuesday May 2019

Posted by Retailing Management in Chapter 02: Types of Retailers, Chapter 04: Multichannel and Omnichannel Retailing, Chapter 06: Retail Market Strategy, Chapter 08: Retail Locations, Chapter 12: Managing the Merchandise Planning Process

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Amazon, Pop-up Shops, retail strategy

The recent and ongoing evolution of Amazon’s experiments with omnichannel retailing, as it moves out of cyberspace and into various …

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Start Buying Furniture the Millennial Way—or Risk Missing Out

18 Monday Feb 2019

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing, Chapter 05: Customer Buying Behavior

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furniture, Millennials, Online shopping

Retail practitioners and academics have long relied on a simple segmentation concept: For some products, consumers demand to be able …

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Hate Shopping? New Texting Services Will Simplify Your Life

15 Friday Feb 2019

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing, Chapter 15: Retail Communication Mix, Chapter 18: Customer Service

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Customer Experience, Online shopping, Shopping, shopping service

Convenience and accessibility are key drivers of consumers’ behavior, never more so than today, when they expect to be able …

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Amazon and Whole Foods After a Year: Supermarkets Will See Massive Changes

23 Wednesday Jan 2019

Posted by Retailing Management in Chapter 02: Types of Retailers, Chapter 04: Multichannel and Omnichannel Retailing, Chapter 06: Retail Market Strategy

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Amazon, data, Technology, Whole Foods

It’s a million-dollar—or more accurately, a 13 billion-dollar—question: Why did Amazon buy Whole Foods? Even casual observers note that there …

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The Whole Foods–Amazon Deal

25 Tuesday Jul 2017

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing, Chapter 06: Retail Market Strategy

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Amazon, Multichannel Retailing, Retail Market Strategy, Whole Foods

Amazon.com has redefined all aspects of the retail market. The e-commerce giant’s online presence has forced many brick-and-mortar stores to …

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Has Rainbow Shops Created a Compensation Model Aligned with Omnichannel Realities?

17 Monday Jul 2017

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing, Chapter 16: Human Resources and Managing the Store

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Managing the Store, Multichannel Retailing, Rainbow

A sale is a sale … except when an online sale results in an in-store return. The retailer might break …

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Articles by Chapter

  • Chapter 01: Introduction to the World of Retailing (19)
  • Chapter 02: Types of Retailers (84)
  • Chapter 03: Digital Retailing (21)
  • Chapter 04: Multichannel and Omnichannel Retailing (98)
  • Chapter 05: Customer Buying Behavior (89)
  • Chapter 06: Retail Market Strategy (194)
  • Chapter 07: Financial Strategy (50)
  • Chapter 08: Retail Locations (47)
  • Chapter 09: Retail Site Location (22)
  • Chapter 10: Information Systems and Supply Chain Management (106)
  • Chapter 11: Customer Relationship Management (54)
  • Chapter 12: Managing the Merchandise Planning Process (59)
  • Chapter 13: Buying Merchandise (68)
  • Chapter 14: Retail Pricing (76)
  • Chapter 15: Retail Communication Mix (62)
  • Chapter 16: Human Resources and Managing the Store (74)
  • Chapter 17: Store Layout, Design, and Visual Merchandising (60)
  • Chapter 18: Customer Service (74)
  • Retail Tidbits (128)
  • Uncategorized (6)

Tags

AI Amazon Artificial Intelligence Buying Merchandise China Customer Buying Behavior Customer Relationship Management Customer service CVS Delivery Ethics Fashion financial strategy Global Grocery Human Resource Management Ikea Information Systems Introduction to Retailing Kroger Luxury Macy's Malls Managing Merchandise Planning Managing the Store McDonald's Millennials Mobile Apps Multichannel Retailing Online retailing Pricing Retail Communication Mix Retail Locations Retail Market Strategy Retail Pricing Retail Tidbit Store Design Store Layout Supply Chain Management Target Technology Types of Retailers visual merchandising Walmart Whole Foods

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Articles by Chapter

  • Chapter 01: Introduction to the World of Retailing (19)
  • Chapter 02: Types of Retailers (84)
  • Chapter 03: Digital Retailing (21)
  • Chapter 04: Multichannel and Omnichannel Retailing (98)
  • Chapter 05: Customer Buying Behavior (89)
  • Chapter 06: Retail Market Strategy (194)
  • Chapter 07: Financial Strategy (50)
  • Chapter 08: Retail Locations (47)
  • Chapter 09: Retail Site Location (22)
  • Chapter 10: Information Systems and Supply Chain Management (106)
  • Chapter 11: Customer Relationship Management (54)
  • Chapter 12: Managing the Merchandise Planning Process (59)
  • Chapter 13: Buying Merchandise (68)
  • Chapter 14: Retail Pricing (76)
  • Chapter 15: Retail Communication Mix (62)
  • Chapter 16: Human Resources and Managing the Store (74)
  • Chapter 17: Store Layout, Design, and Visual Merchandising (60)
  • Chapter 18: Customer Service (74)
  • Retail Tidbits (128)
  • Uncategorized (6)

Tags

AI Amazon Artificial Intelligence Buying Merchandise China Customer Buying Behavior Customer Relationship Management Customer service CVS Delivery Ethics Fashion financial strategy Global Grocery Human Resource Management Ikea Information Systems Introduction to Retailing Kroger Luxury Macy's Malls Managing Merchandise Planning Managing the Store McDonald's Millennials Mobile Apps Multichannel Retailing Online retailing Pricing Retail Communication Mix Retail Locations Retail Market Strategy Retail Pricing Retail Tidbit Store Design Store Layout Supply Chain Management Target Technology Types of Retailers visual merchandising Walmart Whole Foods

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