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Retailing Management

~ 11th Edition

Retailing Management

Tag Archives: phygital

Gallery

Fleet Feet in the Streets: Why Hoka Embraces Physical Stores

22 Monday Dec 2025

Posted by Retailing Management in Chapter 06: Retail Market Strategy, Chapter 14: Retail Pricing

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Tags

digital, hoka, phygital, shoes, stores

This gallery contains 1 photo.

Shoes were among the earliest product markets to gain traction in ecommerce channels. Consumers could easily find the brand, model, …

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Gallery

Let’s Get “Phygital”: A New Form of Omnichannel Marketing

26 Monday Aug 2024

Posted by Retailing Management in Chapter 03: Digital Retailing, Chapter 04: Multichannel and Omnichannel Retailing

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Tags

digital, phygital, phyiscal

This gallery contains 1 photo.

From podcasts to infomercials, glamping to motels, the retail world seems to love inventing new products, then describing them by …

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Articles by Chapter

  • Chapter 01: Introduction to the World of Retailing (19)
  • Chapter 02: Types of Retailers (84)
  • Chapter 03: Digital Retailing (21)
  • Chapter 04: Multichannel and Omnichannel Retailing (98)
  • Chapter 05: Customer Buying Behavior (89)
  • Chapter 06: Retail Market Strategy (194)
  • Chapter 07: Financial Strategy (50)
  • Chapter 08: Retail Locations (47)
  • Chapter 09: Retail Site Location (22)
  • Chapter 10: Information Systems and Supply Chain Management (106)
  • Chapter 11: Customer Relationship Management (54)
  • Chapter 12: Managing the Merchandise Planning Process (59)
  • Chapter 13: Buying Merchandise (68)
  • Chapter 14: Retail Pricing (76)
  • Chapter 15: Retail Communication Mix (62)
  • Chapter 16: Human Resources and Managing the Store (74)
  • Chapter 17: Store Layout, Design, and Visual Merchandising (60)
  • Chapter 18: Customer Service (74)
  • Retail Tidbits (128)
  • Uncategorized (6)

Tags

AI Amazon Artificial Intelligence Buying Merchandise China Customer Buying Behavior Customer Relationship Management Customer service CVS Delivery Ethics Fashion financial strategy Global Grocery Human Resource Management Ikea Information Systems Introduction to Retailing Kroger Luxury Macy's Malls Managing Merchandise Planning Managing the Store McDonald's Millennials Mobile Apps Multichannel Retailing Online retailing Pricing Retail Communication Mix Retail Locations Retail Market Strategy Retail Pricing Retail Tidbit Store Design Store Layout Supply Chain Management Target Technology Types of Retailers visual merchandising Walmart Whole Foods

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Articles by Chapter

  • Chapter 01: Introduction to the World of Retailing (19)
  • Chapter 02: Types of Retailers (84)
  • Chapter 03: Digital Retailing (21)
  • Chapter 04: Multichannel and Omnichannel Retailing (98)
  • Chapter 05: Customer Buying Behavior (89)
  • Chapter 06: Retail Market Strategy (194)
  • Chapter 07: Financial Strategy (50)
  • Chapter 08: Retail Locations (47)
  • Chapter 09: Retail Site Location (22)
  • Chapter 10: Information Systems and Supply Chain Management (106)
  • Chapter 11: Customer Relationship Management (54)
  • Chapter 12: Managing the Merchandise Planning Process (59)
  • Chapter 13: Buying Merchandise (68)
  • Chapter 14: Retail Pricing (76)
  • Chapter 15: Retail Communication Mix (62)
  • Chapter 16: Human Resources and Managing the Store (74)
  • Chapter 17: Store Layout, Design, and Visual Merchandising (60)
  • Chapter 18: Customer Service (74)
  • Retail Tidbits (128)
  • Uncategorized (6)

Tags

AI Amazon Artificial Intelligence Buying Merchandise China Customer Buying Behavior Customer Relationship Management Customer service CVS Delivery Ethics Fashion financial strategy Global Grocery Human Resource Management Ikea Information Systems Introduction to Retailing Kroger Luxury Macy's Malls Managing Merchandise Planning Managing the Store McDonald's Millennials Mobile Apps Multichannel Retailing Online retailing Pricing Retail Communication Mix Retail Locations Retail Market Strategy Retail Pricing Retail Tidbit Store Design Store Layout Supply Chain Management Target Technology Types of Retailers visual merchandising Walmart Whole Foods

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