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Retailing Management

~ 11th Edition

Retailing Management

Tag Archives: Multichannel Retailing

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Hate Checkout Lines? Macy’s Can Help

11 Wednesday Feb 2015

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing, Chapter 15: Retail Communication Mix, Chapter 18: Customer Service

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Customer service, Macy's, Multichannel Retailing, Retail Communication Mix

In its efforts to remain relevant and exciting to consumers, especially younger shoppers, Macy’s has adopted multiple in-store technologies that …

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One Way Online Shopping Is Actually Helping Brick-and-Mortar Retailers

13 Thursday Nov 2014

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing

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Brick-and-Mortar Retailers, Multichannel Retailing, Online retailing

In our last newsletter (see “Reverse Showrooming: Bricks-and-Mortar Retailers Are Fighting Back Against Amazon And Others”), we noted the rise …

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Beacons: The Opportunity for Rich CRM

05 Wednesday Nov 2014

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing

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Bluetooth, CRM, Multichannel Retailing, Smartphones

The emergence and spread of beacons—the Bluetooth-enabled, wireless transmitters that retailers use to communicate with people’s smartphones—is prompting reconsiderations of …

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Reverse Showrooming: Bricks-and-Mortar Retailers Are Fighting Back Against Amazon and Others

28 Tuesday Oct 2014

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing

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Amazon, Brick-and-Mortar Retailers, Multichannel Retailing, Showrooming

The ubiquity of smartphones and the expansion of e-commerce were supposed to have clear effects on consumers’ showrooming behaviors: They …

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Love the Dress: Sharing Websites Are the Latest Must-Have for Fashion Retailers

12 Friday Sep 2014

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing, Chapter 15: Retail Communication Mix

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Fashion, Multichannel Retailing, Retail Communication Mix, social media

Similar to the way that divisions between online and offline channels have tumbled, the latest developments in fashion-oriented multichannel retailing …

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How Online Retailing is Impacting Retail Spaces

02 Tuesday Sep 2014

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing

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Multichannel Retailing, Online retailing, Showrooming

The impact of online retail channels on both customers and retailers in the past two decades has emerged in some …

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Home Depot Lumbers into E-Commerce

06 Friday Jun 2014

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing, Chapter 10: Information Systems and Supply Chain Management

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Home Depot, Multichannel Retailing, Online retailing, Supply Chain Management

In a notable shift, one of the most well-known big box stores seeks to open wider online channels, even as …

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Making Mobile Happen

02 Monday Jun 2014

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing, Chapter 15: Retail Communication Mix

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Mobile Retailing, Multichannel Retailing, Retail Communication Mix

It may seem as every retailer in the world is talking about integrating mobile into their operations. But implementations of …

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Retail Showrooming is Dead

21 Wednesday May 2014

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing

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Multichannel Retailing, Showrooming

Retail showrooming is the practice of comparison shopping in the store and ultimately making the purchase online, while virtual showrooming …

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Meet Alibaba: China’s Mix of Amazon, eBay, and Paypal With a Dash of Google

07 Wednesday May 2014

Posted by Retailing Management in Chapter 04: Multichannel and Omnichannel Retailing

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Alibaba, China, Global, Multichannel Retailing

Alibaba Group is China’s leading e-commerce company, operating the world’s largest online marketplaces for both international and domestic trade. Alibaba …

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Articles by Chapter

  • Chapter 01: Introduction to the World of Retailing (19)
  • Chapter 02: Types of Retailers (84)
  • Chapter 03: Digital Retailing (21)
  • Chapter 04: Multichannel and Omnichannel Retailing (98)
  • Chapter 05: Customer Buying Behavior (89)
  • Chapter 06: Retail Market Strategy (194)
  • Chapter 07: Financial Strategy (50)
  • Chapter 08: Retail Locations (47)
  • Chapter 09: Retail Site Location (22)
  • Chapter 10: Information Systems and Supply Chain Management (106)
  • Chapter 11: Customer Relationship Management (54)
  • Chapter 12: Managing the Merchandise Planning Process (59)
  • Chapter 13: Buying Merchandise (68)
  • Chapter 14: Retail Pricing (76)
  • Chapter 15: Retail Communication Mix (62)
  • Chapter 16: Human Resources and Managing the Store (74)
  • Chapter 17: Store Layout, Design, and Visual Merchandising (60)
  • Chapter 18: Customer Service (74)
  • Retail Tidbits (128)
  • Uncategorized (6)

Tags

AI Amazon Artificial Intelligence Buying Merchandise China Customer Buying Behavior Customer Relationship Management Customer service CVS Delivery Ethics Fashion financial strategy Global Grocery Human Resource Management Ikea Information Systems Introduction to Retailing Kroger Luxury Macy's Malls Managing Merchandise Planning Managing the Store McDonald's Millennials Mobile Apps Multichannel Retailing Online retailing Pricing Retail Communication Mix Retail Locations Retail Market Strategy Retail Pricing Retail Tidbit Store Design Store Layout Supply Chain Management Target Technology Types of Retailers visual merchandising Walmart Whole Foods

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Articles by Chapter

  • Chapter 01: Introduction to the World of Retailing (19)
  • Chapter 02: Types of Retailers (84)
  • Chapter 03: Digital Retailing (21)
  • Chapter 04: Multichannel and Omnichannel Retailing (98)
  • Chapter 05: Customer Buying Behavior (89)
  • Chapter 06: Retail Market Strategy (194)
  • Chapter 07: Financial Strategy (50)
  • Chapter 08: Retail Locations (47)
  • Chapter 09: Retail Site Location (22)
  • Chapter 10: Information Systems and Supply Chain Management (106)
  • Chapter 11: Customer Relationship Management (54)
  • Chapter 12: Managing the Merchandise Planning Process (59)
  • Chapter 13: Buying Merchandise (68)
  • Chapter 14: Retail Pricing (76)
  • Chapter 15: Retail Communication Mix (62)
  • Chapter 16: Human Resources and Managing the Store (74)
  • Chapter 17: Store Layout, Design, and Visual Merchandising (60)
  • Chapter 18: Customer Service (74)
  • Retail Tidbits (128)
  • Uncategorized (6)

Tags

AI Amazon Artificial Intelligence Buying Merchandise China Customer Buying Behavior Customer Relationship Management Customer service CVS Delivery Ethics Fashion financial strategy Global Grocery Human Resource Management Ikea Information Systems Introduction to Retailing Kroger Luxury Macy's Malls Managing Merchandise Planning Managing the Store McDonald's Millennials Mobile Apps Multichannel Retailing Online retailing Pricing Retail Communication Mix Retail Locations Retail Market Strategy Retail Pricing Retail Tidbit Store Design Store Layout Supply Chain Management Target Technology Types of Retailers visual merchandising Walmart Whole Foods

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