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For shy or introverted shoppers, who find the prospect of interacting with sales clerks unpleasant, one of Sprint’s Japanese divisions …
Will Humans Shop at a Store Run Mostly by Robots?
29 Friday Apr 2016
Posted in Chapter 18: Customer Service
Does It Pay for Grocers to Give Free Fruit to Kids?
27 Wednesday Apr 2016
Childhood obesity is a serious and global problem. For parents, shopping with hungry kids who demand sugary snacks sometimes might …
How Do Video Contests Help Retailers?
25 Monday Apr 2016
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Customer Relationship Management, Dunkin Donuts, Foot Locker, The Container Store, Video Contests
For those who have always wanted to star in a major advertising campaign, but are not quite willing to give …
Burberry Shocks the Industry, Going Direct from Runway to Consumer
22 Friday Apr 2016
Posted in Chapter 05: Customer Buying Behavior
The catwalks at the big fashion shows have long been exciting, experiential events. Celebrities and fashion mavens stake out seats …
Is There Gold in the Stories of Local Food Artisans?
22 Tuesday Mar 2016
According to Williams-Sonoma, the high-end kitchen wares retailer has “always been about building a sense of community around food.” Thus …
Should Retailers Consider New Recruiting Strategies for Millennials?
18 Friday Mar 2016
When it comes to appealing to Millennials, retailers have to consider more than just young consumers; they need to think …
The True Cost of Returns
16 Wednesday Mar 2016
Returns and the logistics associated with them have always been an issue for retailers: What is a store to do …
Rivals Need to Up Customer Experiences to Compete with Amazon
15 Tuesday Mar 2016
Posted in Retail Tidbits
How can retailers compete with Amazon, which continues to wow with its innovations, rapid delivery options, successful appeal to consumers, …
Not Everyone at Zappos Loves Holocracy
14 Monday Mar 2016
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When it comes to raising and testing radical ideas for retailing, Zappos ranks among the most active firms. Consider some …
Retail Tidbit: It’s Time for a Conversation on Artificial Intelligence: How The North Face Uses AI to Create Natural Conversations with Online Shoppers
10 Thursday Mar 2016
Posted in Retail Tidbits
Some recent tests, conducted by The North Face with an innovative Expert Personal Shopper program, suggests that there is much …
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