29 Monday Apr 2024
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Dollar Tree, which owns the Family Dollar chain of discount stores, along with its own namesake stores, has posted a …
22 Monday Apr 2024
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The price of everything seems to be going up these days: gas, clothing, rent. With the costs of living skyrocketing, …
25 Monday Mar 2024
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A conventional segmentation approach for skincare and beauty brands relies on consumers’ current needs. People with dry skin get targeted …
29 Thursday Feb 2024
22 Thursday Feb 2024
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Talk about being stuck between the Scylla and Charybdis. Retailers love it when shoppers buy more; it’s a central goal …
04 Thursday Jan 2024
14 Thursday Dec 2023
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Some styles and trends are easy to explain—maybe you want 1990s-inspired high-waisted jeans paired with a classic oxford shirt for …
12 Thursday Oct 2023
Posted in Chapter 05: Customer Buying Behavior
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If no one comes in the store, does the store still need to offer in-person benefits, like free refills? At …
13 Sunday Aug 2023
Posted in Chapter 05: Customer Buying Behavior
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For retailers, shoplifting may have always been a concern, but the challenge also is growing disproportionately and to potentially unsustainable …
12 Wednesday Jul 2023
Confronted with the growing ubiquity of tablet checkout screens that prompt suggested tip amounts, at coffee shops, retail stores, hair …
