18 Sunday Jun 2023
Posted in Chapter 06: Retail Market Strategy
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Franchising can be an effective way for entrepreneurs to establish their businesses, allowing individuals or small companies to build revenue …
04 Sunday Jun 2023
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Amazon Prime, Chewy, Digital Retailing, Pet parents, Retail Market Strategy, Virtual Vet Services, Walmart
If you live with a pet, at some point, you’ve probably had the terrible experience of finding some injury, illness, …
13 Thursday Apr 2023
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What is the opposite of fast fashion? Secondhand clothing is the hot new thing for retailers. In December, the National …
22 Wednesday Feb 2023
Posted in Chapter 06: Retail Market Strategy
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“Reduce, Reuse, Recycle.” It’s a commonly repeated tagline, encouraging individual consumers to take action to reduce the waste they create …
20 Monday Feb 2023
Posted in Chapter 06: Retail Market Strategy
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Costco advertises its Kirkland Albacore Tuna as “dolphin safe,” seeking to appeal to environmentally conscious and animal-loving consumers. Only this …
06 Monday Feb 2023
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Hotels want to learn all about their guests—who you are, what you’re interested in, where you shop, what you like …
25 Wednesday Jan 2023
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As we have recounted previously in these abstracts, Target was something of a game-changer when it came to introducing luxury, …
09 Wednesday Nov 2022
Posted in Chapter 06: Retail Market Strategy
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More and more brands are incorporating environmental concerns into their business models, in response to consumer demand and also because …
02 Wednesday Nov 2022
Hey, at least inflation is good for someone! That someone here is Kroger, the beloved Ohio-based grocery chain. More customers …
11 Thursday Aug 2022
Posted in Chapter 06: Retail Market Strategy
For clothing companies, it’s not always easy, or common, being green—which is why shoppers want to know which garments and …
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