After years of watching users express their deep desire to purchase and obtain products highlighted on their sites, the social …
Social Sites Move to Boost Retail Sales
01 Tuesday Sep 2015
Author Archives: Retailing Management
Was Service Merchandise Ahead of Its Time?
07 Tuesday Jul 2015
Many readers may be too young to remember Service Merchandise, a chain of approximately 400 retail stores that disappeared around …
Retailers Duke It Out for Hispanic Shoppers’ Dollars
03 Friday Jul 2015
Posted in Chapter 15: Retail Communication Mix
In the United States, the cohort of Hispanic consumers has emerged as one of the most prominent, growing, and appealing …
Stepping Back in Time to Re-Imagine the Future of Malls
30 Tuesday Jun 2015
Posted in Chapter 08: Retail Locations
After a good run of several decades, the traditional mall appears to be giving way to a different concept—though calling …
Amazon, Google, and More Are Drawn to Home Services Market
25 Thursday Jun 2015
Posted in Chapter 18: Customer Service
Approximately 85 million customers buy items from Amazon that require some sort of installation or construction, from large screen televisions …
Convenience Can Be Emotional: Lessons from Walgreens CMO Sona Chawla
22 Monday Jun 2015
At Walgreens, convenience is key. But as Walgreens’ chief marketing officer explains, the meaning of convenience is both more expansive …
Toys ‘R Us focuses on Giving Customers a Fun In-Store Experience
18 Thursday Jun 2015
The TRU Transformation initiative, which Toys ‘R Us has undertaken in its effort to shore up sagging sales and redefine …
Balance of Power Shifts in Groceries
16 Tuesday Jun 2015
In the grocery supply chain, the dish has run away with the spoon, leaving the fork scrambling to match their …
Retailers Are Under Fire for Work Schedules
11 Thursday Jun 2015
Tags
In New York and several other states, laws in place require that employers provide their workers with advance notice of …
Local Approach Works for Whole Foods
09 Tuesday Jun 2015
Posted in Chapter 13: Buying Merchandise
Retailing research and theory offers a clear prescription: Localization is a good thing, enabling retailers to match the needs and …
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