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Like death and taxes, grocery shopping can feel like an inevitable part of life. It’s hard not to dread a …
08 Monday Apr 2024
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Like death and taxes, grocery shopping can feel like an inevitable part of life. It’s hard not to dread a …
25 Monday Mar 2024
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A conventional segmentation approach for skincare and beauty brands relies on consumers’ current needs. People with dry skin get targeted …
02 Thursday Nov 2023
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Beauty brands have to walk a fine line. They need consumers to be worried enough about their looks that they …
31 Tuesday Oct 2023
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For nearly 20 years, the federal minimum wage has remained the same in the United States: $7.25 per hour. As …
05 Wednesday Jul 2023
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A long-standing recommendation from trade books and popular press articles, as well as reality television, is that top management of …
27 Thursday Apr 2023
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What qualifications does the chief executive officer (CEO) of a retail firm need? Well to start, they have to be …
27 Monday Feb 2023
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Are robots everywhere? At times, it certainly seems so, and the contemporary marketing environment is no exception. From the front …
01 Friday Jul 2022
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Mary Gundel was a celebrated Dollar General manager, at a store near Tampa. She’d received a letter from headquarters telling …
07 Tuesday Jun 2022
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Forty years ago, about one in five employed Americans belonged to a union. That number declined by about half—to 10.3 …
04 Monday Oct 2021
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A work-from-home economy has cascading effects, some of which are only now being revealed, after more than a year of …